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The Texas Sponsor-A-Highway Program was launched on July 1st! We installed the first sign for The Salt Lick’s BBQ, a renowned Texas business, on this sunny day with the help of the Texas Department of Transportation in Austin. They had two more signs go up by the end of the week. We are honored to welcome them to our largest market in the nation. The Texas Sponsor- A-Highway Program commends The Salt Lick BBQ for recognizing the impact they can make on the environment and deciding to rid seven stretches of highway of litter!

The owner of The Salt Lick BBQ, Scott Roberts, shared his feelings on why keeping Texas highways clean is so important.

“When you travel, you always judge how you feel about the other states by how clean their highways are, and Texas must have the cleanest highways because we are the best state in the union,” said Scott Roberts.

You can see the video at the end of this post.

This family-owned restaurant became a reality for the Roberts in 1967. Combining the Texan love of BBQ with down-south tradition, they have created a Texas mainstay that caters to events and weddings throughout the state.

The Salt Lick BBQ has been involved in various philanthropic endeavors, but their concern for the environment led them to contribute to the maintenance and beautification of Texas highways. With their recognition panels, they indicate to the community that they care that Texas always looks its best.

Please click here to see the video featured on the Texas Department of Transportation Facebook page.

Want to learn more about The Salt Lick BBQ? Check out their website at:


Click here to find out how your business can sponsor a highway in Texas.

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