Colorado Sponsor A Highway® Program

Colorado Brand Exposure
24 Hours A Day, 365 Days A Year!

Join the Colorado Sponsor A Highway® Program TODAY and receive positive exposure and branding 24/7. Your signs will capture the attention of your current customers as well as hundreds of thousands of potential customers each day.

Brand Awareness 100,000’s
of impressions daily

brand promotion

Positive exposure 
and branding 24/7

Connecting brands
with communities


Colorado Sponsor a Highway® Program

Average Daily Traffic (ADT) counts reach upwards of 280,000 cars every day on some of Colorado’s busiest roadways (Colorado Department of Transportation). With the average vehicle carrying 1.8 passengers (OAAA), businesses that sponsor these areas are likely to receive over 504,000 impressions every single day.

Colorado Sponsor A Highway

Colorado Mainline Sign

For each segment you sponsor in Colorado, one litter removal sign with a sponsor recognition panel will be placed on the shoulder of the highway, facing traffic within each one-mile segment. Your sign will be blue with white reflective letters and measure 60″ x 48″ in size. Your sponsor recognition panel will measure 54″ x 18.”

Our art department will work with you to design your sponsor panel for the best visibility and exposure.

Signs are available on a first-come, first-served basis.


Colorado Ramp Sign

Ramp signs are placed along the on-ramp and off-ramp of major highways. They are slightly smaller than a regular sign, with the sponsor panel measuring 34″ x 14″.

Signs are available on a first-come, first-served basis.


Find out more about Sponsor a Highway® Colorado

Complete the form below to request further information:

    *By providing your phone number, you agree to receive text messages from Adopt A Highway Maintenance Corporation. Message and data rates may apply. Message frequency varies.