For most large businesses, having a true marketing budget is absolutely necessary. In fact, not only is it necessary… it’s crucial. When a business is spending hundreds of thousands of…

“When you break down all the fluff, there are 2 ways to promote and market your business: dumber, slower, and expensive OR smarter, faster and cheaper,” said David Siteman Garland,…

Each day people around the world are working hard to plan for a better future for our planet and it’s on April 22 that we gather for events, celebrations, fundraisers,…

All across the country our sponsors and crew members are making a difference, but this year, the Indiana Department of Transportation has slotted its annual “Trash Bash” for April 5-27…

When it comes to B2B marketing and even B2C marketing, we are repeatedly being forced to find innovative ways to get our message out to the right people in an…

What an exciting and truly special moment for the Adopt-A-Highway Program to be getting national recognition not only for its development and evolution, but for its wonderful success over the…

The Sponsor A Highway® Program in the State of Nevada has had little to no availability for the last 5 years due to the program being completely sold out. Starting…

Landfill Harmonic is a beautiful story about the transformative power of music, which also highlights two vital issues of our times:Poverty and Waste Pollution

Unless you’re being fined a thousand bucks for littering in North Carolina, you might not describe an effort to pick up trash as “mean”, but according to a jingle by…

When the economy began to shift a few years ago, many consumers started to feel differently about how they spend their money. Whether by simply cutting back on their spending…