At Adopt A Highway Maintenance Corporation® (AHMC) we’re often asked, what’s the difference between sponsoring a highway and adopting a highway? Since this is a common question, it is essential…

If achieving zero waste isn’t a part of your business to-do list, it should be. Waste costs businesses money and symbolizes poor design. As circular thinking is becoming popular, leaders…

When you hear about the Sponsor A Highway® Program, you probably assume it is a government-operated program. Don't worry; you will find that this is a common misconception. Since few…

Branding is a marketing practice in which a business develops a name, symbol or design that refers to a company and makes that company easily identifiable. It is about defining…

As technology advances, consumer needs evolve, and market share changes… marketing departments are being forced to evolve and re-evaluate their planning and marketing tactics as they go into each New…

You don’t have to operate with zero-waste, a recycling program, and environmentally friendly policies to be a sustainable business. Being a sustainable business means your company is working with conscious…

Sales drive business, after all, without sales there would be no cash flow. Whether you’re in a B2C or B2B business, the underlying work is still the same- sell something…

Out of Home (OOH) ad spending is predicted to reach $33 billion by 2021, with a $7.7 billion increase in 2017 alone- as reported by OAAA (2017). The industry is…

Corporate Social Responsibility (CSR) has been an evolving practice since the early 2000’s. It has now developed into a necessity for any business, regardless of size or industry. CSR creates…

The summer season has officially arrived! To protect yourself and your loved ones the Adopt A Highway Maintenance Corporation® and Adopt A Beach teams have created this list of 10…